The new Ram 3500 Laramie Night Edition was showcased at the 48th National Quarter Horse Championship in Araçatuba, Brazil, highlighting Ram’s ongoing partnership with the Brazilian Association of Quarter Horse Breeders (ABQM). This event provided a select audience the first opportunity to experience the pickup’s power, luxury, and advanced technology. The 3500 Laramie Night Edition features a powerful Cummins® High-Output 6.7-liter turbodiesel engine delivering 436 hp and 1,458 Nm of torque, paired with an eight-speed automatic transmission and multiple drivetrain options. It boasts a towing capacity exceeding nine tons, making it ideal for hauling heavy loads such as horse trailers.
In addition to its performance, the 3500 Laramie Night Edition offers a redesigned exterior with new LED lighting and a luxurious interior highlighted by a 14.5-inch vertical multimedia screen, the largest in its segment. Ram’s presence at the championship also included test drives and merchandise for attendees, reinforcing its reputation in Brazil’s diesel pickup market. The event itself attracted 1,900 competitors and 3,400 animals, with over R$4 million in prizes, underscoring the significance of Ram’s involvement in this prestigious equestrian competition.
