Equestrian tourism is emerging as a promising and distinctive branch of tourism in North Khorasan province, Iran, combining sports, culture, nature, and authentic local experiences. The region, especially areas like Raz and Jargalan, Bojnurd, Samalqan, and Shirvan, boasts a rich tradition of horse breeding, particularly of the noble Turkmen breeds such as Akhal-Teke and Yamut, which are deeply embedded in the cultural identity of local ethnic groups like the Turkmen, Kormanj, and Turk. Annual horse racing competitions and traditional rituals attract local enthusiasm and have the potential to draw domestic and international tourists, supported by equestrian clubs and festivals that showcase indigenous culture, music, and handicrafts.

The development of horse tourism in North Khorasan offers significant economic opportunities, including boosting local businesses related to saddlery, handicrafts, food, veterinary services, and ecotourism accommodations. With strategic planning by travel agencies and cooperation from government and communities, specialized travel packages can be designed to provide tourists with immersive experiences such as horse riding, cultural festivals, and visits to handicraft workshops. Additionally, educational initiatives for training horse trainers and guides can foster local employment, positioning North Khorasan as a unique and sustainable tourism destination that highlights the harmony of tradition, nature, and equestrian heritage.