The new docuseries “High Horse: The Black Cowboy,” executive produced by Jordan Peele and streaming on Peacock, explores the overlooked history and ongoing presence of Black cowboys in American culture. Featuring Houston hip-hop icon Bun B, the series challenges the myth that cowboy culture is exclusively white by highlighting archival footage, personal stories, and the systemic racism Black cowboys have faced since the Reconstruction era. It also addresses contemporary issues such as land ownership struggles and cultural gatekeeping, emphasizing that Black contributions to country western history have been erased or distorted.

The series situates this history within broader cultural conversations sparked by figures like Beyoncé and Lil Nas X, who have brought cowboy imagery into mainstream Black pop culture. With appearances by notable artists and actors, “High Horse” aims to correct misconceptions and reclaim the Black cowboy’s rightful place in American history. Bun B underscores that this is not just a Black story but an essential American story that reshapes the understanding of the Old West and benefits all Americans by providing a more inclusive historical narrative.